E-commerce Brand & Growth Lead (DTC)
5000-8000 €/mon.
gross
Дані калькулятора CVbankas.lt.
Full-time
Vilnius
- Indigroup Recruitment
About the Role:
At Cohypes, we grow and scale multiple brands in the health, beauty, and wellness space. As we continue expanding our portfolio of global e-commerce brands, we’re looking for someone who’s excited to take ownership and help drive the growth of our products across international markets.
We believe great work happens when people feel valued. Here, your perspective matters, your ideas are welcome, and your voice has a real impact on how we grow. You’ll join a supportive team that encourages collaboration, open communication, and genuine trust.
ABOUT THE POSITION:
Reporting to the leadership team, you will take full ownership of two e-commerce brands — one established brand already generating strong revenue and ready for further scaling, and one emerging brand currently in its early development stage.
As an E-commerce Brand & Growth Lead, you will act as the commercial driver behind your brands. Your role will be to define and execute the growth strategy, aligning multiple teams across marketing, operations, and customer service to achieve shared revenue goals. While our specialized teams (performance marketing, CRO, retention, creative, and operations) execute daily initiatives and manage their own KPIs, you will orchestrate the broader strategy and ensure all efforts are aligned toward brand growth and profitability.
You will continuously analyze data, lead structured experimentation, and identify opportunities to optimize funnels, pricing strategies, offers, and business models. If you enjoy connecting product, marketing, and data to drive measurable business growth — we’d love to meet you.
WHAT YOU’LL DO:
We believe great work happens when people feel valued. Here, your perspective matters, your ideas are welcome, and your voice has a real impact on how we grow. You’ll join a supportive team that encourages collaboration, open communication, and genuine trust.
ABOUT THE POSITION:
Reporting to the leadership team, you will take full ownership of two e-commerce brands — one established brand already generating strong revenue and ready for further scaling, and one emerging brand currently in its early development stage.
As an E-commerce Brand & Growth Lead, you will act as the commercial driver behind your brands. Your role will be to define and execute the growth strategy, aligning multiple teams across marketing, operations, and customer service to achieve shared revenue goals. While our specialized teams (performance marketing, CRO, retention, creative, and operations) execute daily initiatives and manage their own KPIs, you will orchestrate the broader strategy and ensure all efforts are aligned toward brand growth and profitability.
You will continuously analyze data, lead structured experimentation, and identify opportunities to optimize funnels, pricing strategies, offers, and business models. If you enjoy connecting product, marketing, and data to drive measurable business growth — we’d love to meet you.
WHAT YOU’LL DO:
- Own the P&L and commercial performance of both an established and an emerging e-commerce brand.
- Define and manage the brand growth roadmap, aligning marketing, operations, and customer service teams toward shared business objectives.
- Lead strategic initiatives and experiments to optimize sales funnels, pricing strategies, offers, and business models.
- Collaborate cross-functionally with performance marketing, CRO, retention, creative, and operations teams to improve the full customer journey.
- Monitor and analyze key business metrics to ensure offers and funnels are efficiently monetized.
- Leverage analytics and behavioral insights to identify new growth opportunities and guide data-driven decisions.
- Continuously test and validate business hypotheses to uncover scalable strategies.
- Build and grow your own dedicated team as the brands scale.
What We're Looking For:
- 3-4+ years of experience in performance-driven DTC e-commerce, digital marketing, product ownership, or growth roles.
- Strong strategic thinking — ability to connect product, pricing, and customer experience directly to revenue growth.
- Experience in team leadership or cross-functional team coordination
- Comfort working with Shopify, analytics tools, and experimentation platforms.
- Strong analytical mindset and ability to interpret funnel performance and customer behavior.
- Understanding of P&L management and commercial performance drivers.
- Ability to manage multiple initiatives while prioritizing the highest-impact opportunities.
- Strong communication skills and ability to collaborate across departments.
- Ownership mindset — you take responsibility for business outcomes, not just project execution.
SALARY & SWEETENERS:
- Salary: €5,000–€6,500/month gross (or up to €8,000/month gross for someone with perfectly matching experience)
- Private health insurance for your well-being.
- Creative freedom and fast feedback loops — your ideas truly matter here.
- Hybrid or remote work model.
- Beautiful office in Senatorių Pasažas, Vilnius Old Town — an inspiring place to work.
- Always-stocked fruits, healthy snacks & best specialty coffee in the office.
- Annual training & development budget to support your growth and education.
- Periodic teambuildings with a dedicated team budget.
- A friendly, supportive team that genuinely wants you to succeed and thrive.
- Workation option (twice per year).
Salary
5000-8000
€/mon.
gross
Work place
Indigroup Recruitment
Cohypes is a fast-growing Lithuanian e-commerce venture builder focused on creating and scaling brands in the health, beauty, and wellness space. Today, our brands have reached 1+ million customers across 32+ countries, supported by a growing team of 20+ talented professionals.
We combine data-driven performance marketing, technology, product development, and operational expertise to identify emerging market trends, launch products quickly, and turn promising ideas into global brands. Our approach brings together the speed and entrepreneurial mindset of a startup with the infrastructure and ambition required to scale internationally.
At Cohypes, technology and data are at the heart of how we operate. We use AI-driven systems, automated workflows, and advanced analytics to make faster, smarter decisions across marketing, e-commerce, logistics, and growth.
We are building for the long term — with the ambition to take brands from concept to global bestseller. Our culture is built around ownership, high performance, initiative, and execution. Every team member has the opportunity to make a meaningful impact and grow alongside a company that is expanding rapidly across global markets.
Full job offer: www.indigroup.lt/darbo-pasiulymai/ecomh/
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We combine data-driven performance marketing, technology, product development, and operational expertise to identify emerging market trends, launch products quickly, and turn promising ideas into global brands. Our approach brings together the speed and entrepreneurial mindset of a startup with the infrastructure and ambition required to scale internationally.
At Cohypes, technology and data are at the heart of how we operate. We use AI-driven systems, automated workflows, and advanced analytics to make faster, smarter decisions across marketing, e-commerce, logistics, and growth.
We are building for the long term — with the ambition to take brands from concept to global bestseller. Our culture is built around ownership, high performance, initiative, and execution. Every team member has the opportunity to make a meaningful impact and grow alongside a company that is expanding rapidly across global markets.
Full job offer: www.indigroup.lt/darbo-pasiulymai/ecomh/